It's completely open and that's amazing. The ability to design plot.ly plots offline in a jupyter notebook and easily deploy it to our reporting website (Using Dash) is so quick and easy. Even the default interactive elements is plenty for most use cases.
`run` creates a container from an image and tries to start it. If it doesn't start you have a stopped container in `docker ps -a`. If it does start, you have a started container in `docker ps`. You could stop a started container if you wanted, and later start it again without having to use `run` all over again.
Sometimes running fails to start the container because there's a problem. You'll then have a stopped container.