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I think one part of this the lack of accepted nomenclature in CS - naming convention is typically not enforced, unlike if you'd have to produce an engineering drawing for it and have it conform to a standard.

For engineering, the common way is to use a couple of descriptive words + basic noun so things do get boring quite quickly but very easy to understand, say something like Google 'Cloud Container Orchestrator' instead of Kubernetes.



If only branding wasn't involved.




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