What health benefits? Sugar is incredibly addictive (I struggled with it for decades). Cereal companies know to use compelling marketing, add some fiber and niacin to claim it's "healthy" and enough people will get addicted.
Interestingly Mexico is leading in many ways to address it by prohibiting cartoons on sugary cereals (and more health warnings on labeling). Kelloggs has been fighting it in court.
Interestingly Mexico is leading in many ways to address it by prohibiting cartoons on sugary cereals (and more health warnings on labeling). Kelloggs has been fighting it in court.
https://www.bakeryandsnacks.com/Article/2022/01/18/Mexico-we...