Around that time, I recall there being a lot of hype around RFID tags. E.g. the Touchatag was just a bunch of RFID tags and a USB RFID reader, but marketed as a consumer product. This never really seems to have caught on, though.
Nowadays, I suppose most consumers do have RFID tags (debit cards, transport cards, building keys, e-Passports), they just might not be aware of the underlying technology.
Given that these things are essentially QR codes via another medium, I'm not surprised that it never caught on: QR codes are much cheaper to make (it costs nothing to include them on a leaflet other than some extra ink/toner!) and basically serve the same purpose.
Where they make more sense is when they actually include dynamic information: Some of the newer tags can e.g. include an authentication tag in the URL part, which lets you verify the tag's authenticity (together with a web service that keeps track with the high watermark of opened sequence numbers).
I wouldn't call that "RFID" anymore, though; to me, RFID means transmitting only an identifier, with all the logic happening on the backend, but ISO 14443 tags get most interesting/useful when they go beyond that and do things like authentication or local processing.
All the patents and "sekhurity" isn't helping. A decade ago, I ended up with a bunch of programmable NFC stickers that my Galaxy S7 suddenly wasn't able to read, because some MIFARE intellectual property issue retroactively bricked this class of NFC stickers. Good luck figuring out where on the compatibility matrix the Amazon listing you're looking at is.
MIFARE (classic) tags were never really compliant with any industry standard (whether freely available or patent-encumbered) and are not actually NFC tags, so many systems betting on that but later wanting to e.g. change reader chip vendors ended up with issues such as this. (There's a way of writing NFC/NDEF-formatted data to them, but it's only readable by NXP chips.)
If you buy any standard NFC forum tag, chances are pretty good that it'll work with any Android or iOS device. The Ntag series has worked pretty well for me on both OSes and across various phones; I have one that instantly and cross-platform rickrolls everybody tapping it.
Nowadays, I suppose most consumers do have RFID tags (debit cards, transport cards, building keys, e-Passports), they just might not be aware of the underlying technology.