Worse, this is achieving levels of cringe our best scientists previously thought impossible.

Scientists have been wrong before

Unethical? Maybe, illegal? No App clearly states that it is an AI Advisor not a real person

I am not a lawyer, but most U.S. states (California, where pg resides, is one of them) recognize a “right of publicity.” So, illegal? quite possibly yes.

You're right the law prevents unauthorised use of Personas for commercial gain