There are 120 employees total and you're only accounting for salary paid directly to employees (good rule of thumb is employer pays an additional 25-40% of your actual salary in employer taxes/expenses).
Under your scenario (assuming the 120 employees figure from the article is correct) a jump in average salary from $48k to $70k minus the CEO's old salary results in a net increase of $1.7mm (or about 75-80% of this year's profits as the article stated).
This scenario isn't correct though, because an average salary of $70k means there are still a significant number of employees still making below $70k. A more realistic estimate is the average salary will be well north of $70k, and if we include the additional cost of payroll taxes (let's say very conservatively 10%), then we're talking about:
($80k new avg - $48k old avg) * additional 10% payroll taxes * 120 employees = ~$4.2 million in additional wages
Granted, that's over 3 years, but this is a very conservative estimate assuming 10% payroll taxes, no additional employees hired, and the new average wage will be $80k which is also very conservative.
You're right, I didn't see the 120 employee figure.
I'm going to work this out a little different though than you assumptions, given the types of jobs that are here, I don't think the average will jump a huge amount though.
The average for a callcenter employee in WA is around $30-35k. There are 70 employees that are going to receive an increase and I'm going to assume that they're all on $35k (even though there will probably be a proportion of those closer to $70k), even though this is overly conservative. Even minimum wage in Seattle now is about $32k/yr.
70x ($70k - $35k) is a net $2.45m increase in wages.
Payroll tax in WA is 5.5% on salary expenses above $800k/yr.
5.5% of the additional $2.45m is $135k.
The net increase in wages is therefore around $2.6m.
His salary will be brought down to $70k.
Their current net profit is $2.2m, the additional gain from his pay cut is around $900k.
Therefore this increase (even if done in year 1) will still have their net profit (assuming the $2.2m is before tax) at $500k. Sure, not as good as my original math, but still sustainable in a predictable business like this probably is at this stage.
You are assuming too many things and you HAVE to account for the fact that the minimum wage is going to be $70k, so the minimum average wage possible is $70k (i.e. everybody is making 70k). Thus, there is a net increase of at least (70k-48k)*120 = 2.6m
This assumes everybody will be brought down to $70k salary, which we know is not going to happen.
Also, 5.5% for total payroll taxes is wayyy low. Did you include FICA/medicare/SS/unemployment insurance (federal and state)?
Sorry, that payroll tax was incorrect. WA doesn't have a payroll tax. They have an unemployment tax/insurance… and is based on how many employees have become unemployed from you. It would be pretty easy to consider this to be quite low in a company that pays above-market.
The maximum is around 5.84% But seems the average is around 1% or less.
Medicare is 1.45% from employer (the additional 0.9% on amounts of $200k don't really count here).
Social Security is 6.2%
So my total tax rate was off, but it still seems to be around 8.65%. Even less if their unemployment insurance figure is lower.
By the way, there were only 70 employees that were going to get an increase in salary. Hence my estimates of people who would be under $70k at all. I took what I thought would be the lowest figure for employees in a company like this (as well as the doubling comment in the original article) and estimated the total maximum increase at $35k to $70k (even though the actual increase will be lower).
Not that our figures are really that different in that case. My $2.45m increase versus your $2.6m. Plus an extra 8.65% tax ($220k).
You also mention that this is a highly competitive market. You're right, but it's also one that scales disproportionally compared to staffing. What do you think Stripe & PayPal in San Francisco pay their staff?
I'm heavily involved in the finance sector (in AU anyway) and I can assure you that these businesses (especially in the USA) have significant margins on their average retail fees. 2.9% + 30¢ might seem like a great deal to most of everyone on here, but their top-line margins are > 30% on that, moreso for small transactions, as that 30¢ fee doesn't really exist anywhere but the gateway.
As an example (in AU), a business doing mediocre credit-card volumes of < $1m/year will be paying less than 0.4% + the Visa/Mastercard interchange fees (which is about 0.33% for the vast majority of card types… 1.023% for platinum cards).
My math was very naive (no tax impacts positive or negative) but even if he phased in the change on day one (as opposed to the 3 years he is planning on), it would move his $2.2m profit (assuming that is before tax) to $1.6m.
As the only (majority?) shareholder, wouldn't that be sufficient to live comfortably off… assuming stagnant growth?
[edit: sorry, my above comment was meant to originally be posted to the parent, rather than the comment I posted this too… if only I could reassign it!]
The current average salary is $48k (x70 employees == $3.36m/yr).
If the CEO drops his salary to $70k and ups everyone's salary to $70k it will be a net increase in expenses of around $600k.
Their profit of $2.2m can more than deal with an extra $600k.
I'm also assuming they're still growing and will grow a little more due to some publicity from this.